Marketing Concentration, Management, A.A.S.

The Management, Marketing program prepares students for marketing careers that are growing and will continue to expand. Students learn about the basic functions of marketing. These functions include distribution, financing, marketing information management, pricing, product/service planning, promotion, purchasing, risk management, and selling. In teaching a core marketing curriculum, academics are related to the work place; thus this program is appropriate for people seeking careers in either profit or nonprofit organizations.

Program Pathway

First Year Fall			First Year Spring
Course Number	Course Name	Credits	Course Number	Course Name	Credits
Gen Ed	English	3	Gen Ed	English	3
MAT 101 or MAT 109	College Algebra or Statistics	3	Gen Ed	Biological/Physical Science; 3-4 credits	3
Gen Ed	Arts/Humanities	3	BUS 104	Legal Environment of Business	3
ECO 201	Macroeconomic Principles	3	MGT 104	Marketing	3
BUS 101	Introduction to Business Organization and Management	3	ECO 202	Microeconomic Principles	3
TOTAL		15	TOTAL		15
Second Year Fall			Second Year Spring
Course Number	Course Name	Credits	Course Number	Course Name	Credits
Gen Ed	Diversity	3	ACC 102	Principals of Accounting II	3
ACC 101	Principles of Accounting I	3	Restricted Elective	Choose from the list	3
MGT 103	Principles of Management	3	Elective	Choose in consultation with advisor	3
Restricted Elective	Choose from the list	3	Elective	Choose in consultation with advisor	3
Elective	Choose in consultation with an advisor	3	Elective	Choose in consultation with advisor	3
TOTAL		15	TOTAL		15

General Education Requirements (21-22 Credits)

Arts/Humanities

Select one course from the approved General Education course list in the Arts/Humanities category (3 Credits)

Behavioral/Social Sciences

ECO 201 - Macroeconomic Principles (3 Credits)

Biological/Physical Science

Select one course from the approved General Education course list in the Biological/Physical Science category (3-4 Credits)

Diversity

Select one course from the approved General Education course list in the Diversity category (3 Credits)

English

*A minimum grade of “C” or better is required for one course from the English category.

Select two courses from the approved General Education course list in the English category (6 Credits)

Mathematics

MAT 101 - College Algebra (3 Credits)
OR
MAT 109 - Statistics (3 Credits)

Program Requirements (21 Credits)

Restricted Electives (6 Credits)

Select Restricted Elective credits from the following list:

Free Electives (11-12 Credits)

Electives should be selected in consultation with an advisor. Some recommended courses are listed below:

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