Marketing, Management Option, A.A.S.

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The management: marketing program prepares students for marketing careers that are growing and will continue to expand. Students learn about the basic functions of marketing. These functions include distribution, financing, marketing information management, pricing, product/service planning, promotion, purchasing, risk management, and selling. In teaching a core marketing curriculum, academics are related to the work place; thus this program is appropriate for people seeking careers in either profit or nonprofit organizations.

Program Pathway

First Year Fall			First Year Spring
Course Number	Course Name	Credits	Course Number	Course Name	Credits
Gen Ed	Math Gen Ed	3	Gen Ed	English Gen Ed	3
Gen Ed	English Gen Ed	3	Gen Ed	Biological/Physical Science Gen Ed; 3 - 4 credits	3
Gen Ed	ECO 201 - Macroeconomic Principles	3	BUS 104	Legal Environment of Business	3
Gen Ed	Arts & Humanities Gen Ed	3	MGT 104	Marketing	3
BUS 101	Introduction to Business Organization and Management	3	ECO 202	Microeconomic Principles	3
TOTAL		15	TOTAL		15
Second Year Fall			Second Year Spring
Course Number	Course Name	Credits	Course Number	Course Name	Credits
Gen Ed	Diversity Gen Ed	3	ACC 102	Principals of Accounting II	3
ACC 101	Principles of Accounting I	3	Restricted Elective	Choose from the list in consultation with an advisor	3
MGT 103	Principles of Management	3	Elective	Choose in consultation with advisor	3
Restricted Elective	Choose from the list in consultation with an advisor	3	Elective	Choose in consultation with advisor	3
Elective	Choose in consultation with an advisor	3	Elective	Choose in consultation with advisor	3
TOTAL		15	TOTAL		15

General Education Requirements (21-23 Credits)

Diversity

Select one course from the approved General Education course list in the Diversity category (3 Credits)

English

Select two courses from the approved General Education course list (6 Credits)

Mathematics

Select one course from the approved General Education course list (3-4 Credits)

Program Requirements (21 Credits)

ACC 101 - Principles of Accounting I (3 Credits)
ACC 102 - Principles of Accounting II (3 Credits)
BUS 101 - Introduction to Business Organization and Management (3 Credits)
BUS 104 - Legal Environment of Business (3 Credits)
ECO 202 - Microeconomic Principles (3 Credits)
MGT 103 - Principles of Management (3 Credits)
MGT 104 - Marketing (3 Credits)

Restricted Electives (6 Credits)

Select 6 Credits from the following list:

MGT 101 - Retail Management (3 Credits)
MGT 102 - Sales (3 Credits)
MGT 202 - Global Marketing (3 Credits)
MGT 218 - Advertising and Public Relations (3 Credits)
MGT 269 - Internship I (3 Credits)

Free Electives (10-12 Credits)

Electives should be selected in consultation with a transfer advisor and the transfer institution. Some suggestions are below:

IST 102 - Introduction to Information Technology (3 Credits)
MAT 109 - Introduction to Statistics (3 Credits)
MAT 110 - Statistics in Practice (1 Credit)
MAT 164 - Calculus with Applications (3 Credits)
MGT 203 - Corporate Finance (3 Credits)
MGT 210 - Human Resources Management (3 Credits)
SPD 103 - Public Speaking (3 Credits)

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