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May 04, 2024
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MGT 202 - Global MarketingPrerequisite: MGT 104 is preferred but students with background or experience in foreign markets may ask for permission of the instructor.
(3 Credits)
This course will analyze global trade from a marketing perspective. The cultural, political, and business aspects of operating in internationally competitive markets will be studied. Students will gain both a theoretical and practical knowledge of the techniques, tactics, and strategies of successful business plan implementation in foreign economies. Total 45 hours of lecture.
Semester Offered: Periodically.
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